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April 24, 2007

THE SIMPSONS COME TO UNIVERSAL THEME PARKS

New Mega-Attraction Opens In
Both Orlando and Hollywood In 2008

Orlando, FL and Universal City, CA (April 24, 2007) Woo Hoo! Universals theme parks add animated fun and excitement to their roster as FOXs blockbuster hit series, The Simpsons, becomes the inspiration for the worlds most highly anticipated new theme park ride.

Homer, Marge, Bart, Lisa and Maggie Simpson stars of TVs longest running series will ride along with guests in a new mega-attraction opening at Universal Orlando Resort and Universal Studios Hollywood in Spring 2008.

Guests will be rocketed along with the Simpson family on a hysterical, almost unimaginable adventure. Theyll experience a side of Springfield previously unexplored as they enjoy the new rides interpretation of thrill rides, dark rides and live shows that make up a new fantasy amusement park dreamed up by the shows cantankerous Krusty the Clown.

Universals award-winning creative team is collaborating with The Simpsons Creator and Executive Producer Matt Groening and Executive Producer James L. Brooks to create and open the first-ever mega-attraction based on the blockbuster TV series. It will feature the shows classic humor and many of its instantly recognizable characters - all voiced by the original actors.

"The ride is designed to duplicate the Simpsons home-viewing experience, only at high speed and with lots of screaming," stated Matt Groening.

I am particularly thrilled since, like most people, I'm forever looking for a way to cut the line at Universal Theme Parks, added James L. Brooks.

Universal takes the most popular characters in blockbuster movies and hit TV shows and creates fun, exhilarating entertainment experiences, said Tom Williams, Chairman and CEO of Universal Parks & Resorts. With its unique sense of humor and enormous popularity, The Simpsons is a perfect complement to our brand of entertainment.

The Simpsons is nothing short of a cultural phenomenon and nearly 400 episodes in, the multiple Emmy-Award winning show continues to be as hilarious and inspired as ever," commented 20th Century Fox Television Presidents Dana Walden and Gary Newman. Creating an attraction based on this landmark series is a fantastic opportunity for our viewers to experience The Simpsons in a whole new way, as well as potentially expose it to an even wider audience.

About The Simpsons:

Currently the longest-running sitcom on television, The Simpsons will air their historic 400th episode in May 2007. The critically acclaimed series features Homer, Marge, Bart, Lisa and Maggie Simpson, who take traditional family life and turn it upside down. Exploding into a cultural phenomenon in 1990, The Simpsons has remained one of the most visible and marketable properties domestically and internationally. The Simpsons is noted for famous celebrity guest voices (such as Elizabeth Taylor, Paul Newman, Kiefer Sutherland, Natalie Portman, Simon Cowell, Gore Vidal, U2, Mick Jagger and Aerosmith) and received a Star on The Hollywood Walk of Fame in January of 2000.

This multi-Emmy-Award-winning series is airing its 18th season and is in production on its 19th Season. The Simpsons is a Gracie Films Production in association with 20th Century Fox Television. James L. Brooks, Matt Groening, and Al Jean are the current Executive Producers. Film Roman is the animation studio.